Buy BC Logo Licensing

Adding the Buy BC logo to your product makes it easy for consumers to identify and support BC agri-food and seafood.

Eligible Applicants

Eligible applicants apply though IAF for authorization to use the Buy BC certification mark, if deemed eligible they are provided with a Certification or Marketing Authorized Use Agreement. The type of agreement an applicant receives is determined by which ‘applicant type’ category they fall into.

Applicants that are approved for cost-shared funding are able to use the Buy BC logo in conjunction with project activities based on the type and terms outlined in the applicable logo licensing agreement.

To be considered for a Buy BC Logo License, applicants must:

- be a BC-based: primary agriculture and/or seafood producer; agriculture, food and beverage, and/or seafood processor or cooperative; industry association, board or council; agricultural fair and/or farmers’ market; agriculture, food and beverage, and/or seafood retailer, wholesaler, or distributor; or other non-profit agriculture, food, and beverage, and/or seafood organization;
- have a head office in BC or be authorized (including being registered, licensed or certified, as appropriate) to do business in BC; and
- be selling or marketing one or more products grown or processed in BC

Please note, licensing applications require at least 3 business days to process. If you intend to apply for a specific Buy BC Cost-Shared Funding intake window, your licensing application must be submitted well in advance, or your logo licensing application may NOT be processed in time.

BC farmers & processors can get licensed with the Buy BC logo – a powerful marketing tool at no cost – in 3 simple steps. Find out how in this short animated video created by Buy BC!

Are you a Producer, Processor or Cooperative?

Those eligible for a Certification Buy BC Logo License:

Primary agriculture and/or seafood producer (growing, producing, harvesting, catching and/or raising B.C. agricultural product) or cooperative
Agriculture, food and beverage, and/or seafood processor

The Certification License enables eligible organizations to use the Buy BC logo on their product/packaging labels and marketing/promotional materials that will help consumers recognize and seek out BC products. Please note that this kind of license only allows the Buy BC logo to be used on product/packaging label and marketing/promotional materials for products that have received approval for certification.

To get your product(s) approved for certification you must complete the Cost Calculator and attach it to your Licensing Application Form: Buy BC Product Certification – Cost Calculator

Please note, for your product(s) to be eligible for certification you must be a:

Primary Agriculture and/or Seafood Producer or Cooperative: Producing fresh food, beverage, or agricultural and seafood products which are 100% grown, caught, or raised in BC
Agriculture, Food and Beverage and/or Seafood Processor: Processing food, beverage, or agricultural and seafood products which are processed and packaged in B.C. with 51% or more of the direct cost of producing the product in its final form (i.e. sum of raw materials, direct labour, variable processing, and packaging) originating in B.C. When the main raw materials are available in sufficient quantities from BC producers, they must be used.

apply for a certification license

Not a Producer, Processor or Cooperative?

Those eligible for the Marketing Buy BC Logo License:

Industry association, board, or council;
Agricultural fair and/or farmers’ market
Agriculture, food and beverage, and/or seafood retailer, wholesaler, or distributor
Food hubs and other processing facilities
Other non-profit agriculture, food and beverage, and/or seafood organization

The Marketing License enables eligible organizations to use the Buy BC logo on marketing/promotional materials to increase appreciation, awareness and support for BC agriculture and food products across the province. Please note that this kind of license does not allow you to use the logo on product/packaging labels.

apply for a marketing license

Resources

For more information

If you have a question about Buy BC Logo Licensing, how to apply, or how to make a change to an existing license, please contact us.

Funding provided by:

Please note: the Government of BC may, from time to time, give instructions to IAF in relation to the delivery and administration of this program. IAF must and will comply with those instructions.

Please visit the BC Government’s Buy BC website for information on other local marketing resources and initiatives.