Buy BC Partnership Program Update
IAF will no longer be delivering the Buy BC Partnership Program as of March 31, 2023. The Ministry of Agriculture and Food will be issuing Buy BC Logo Licenses directly.
Please visit Buy BC for more information about the program.
IAF is no longer accepting new Buy BC Logo License applications at this time, but if you have an existing license and require support, please contact buybc(at)iafbc.ca
IAF is working with the Ministry to ensure the transition has as little impact to participants as possible.
The Buy BC Partnership Program aims to achieve the following outcomes:
- Enable industry to undertake sector or product-specific Buy BC marketing activities to increase local market share, product sales, and consumer awareness;
- Ensure consumers can easily identify BC agri-food and seafood products at the point of sale;
- Build and maintain Buy BC brand recognition; and
- Build a greater awareness of and demand for, local food and beverage products across the province.
How it Works
The Program model is designed around two components – the Buy BC logo licensing component and the Buy BC cost-shared funding component.
Funding provided by:
Please note: the Government of BC may, from time to time, give instructions to IAF in relation to the delivery and administration of this program. IAF must and will comply with those instructions.