The $8 million Buy Local Program offers funding in 2017/18 for BC’s agriculture, food and seafood sectors to enhance local marketing efforts to increase consumer demand and sales of BC agrifoods.
Businesses and organizations can apply for matching funding for projects that promote local foods that are grown, raised, harvested, or processed in BC.
The amount of cost-shared funding applied for must be considered reasonable relative to the applicant’s annual sales in the previous and current years. The maximum funding available as a percentage of reported annual revenue is 30%.
First-time applicants are eligible to receive up to 50% cost-shared funding for new and/or incremental activities to a maximum of $75,000. Applicants funded through a previous Buy Local project are eligible to receive up to 35% cost-shared funding for new and/or incremental activities to a maximum of $52,500.
Projects must meet the following objectives:
Businesses and organizations representing BC’s agriculture, agrifood or seafood sectors are accessing up to $75,000 for eligible projects to a minimum of $5,000. Activities must be NEW activities to the applicant to be found eligible. Examples include:
BC Food: any food, seafood or beverage product made entirely from ingredients sourced in BC or composed of more than 85% of their main ingredients from BC. All processing and packaging must be done in BC.
BC-made Food: any food, seafood or beverage product that is processed and packaged entirely in BC. When the main ingredients are available in sufficient quantities from BC producers, they must be used.
The following BC products are considered eligible:
To be considered for funding, applicants must demonstrate that their marketing efforts will result in increased consumption of their products and generate increased revenue for the applicant.
For specific information on eligible products (primary production and processed food and beverages) please refer to the BC Government’s Buy Local Program FAQ or contact our Buy Local Program Coordinator.
All activities must be directly linked to increasing sales. The following activities will no longer be eligible for funding:
For more information about eligibile/ineligible activities: BC Government’s Buy Local Program FAQ
All applicants must have a head office, or be registered, in BC.
It is expected that applicants will be able to provide a minimum of two years domestic (BC) sales history.
All successful applicants are required to have processes in place to evaluate the performance of each cost-shared project. Performance measures such as the dollar value of increased sales, number of new product listings and partnerships, extent of media coverage and number of marketing and promotional materials and activties created will be required.
Application are due by October 10, 2017*
*subject to available funds
Please contact our Buy Local Program Coordinator
T 604.329.2290 E danaka(at)iafbc.ca
Download the brochure: BC Government’s Buy Local Program